The agriculture industry plays a crucial role in making the magic happen.
With Glastonbury Festival 2024 approaching this coming weekend, we can safely say festival season is well and truly upon us now in the UK (with glorious weather to boot! So far…). But, one thing’s for sure – the agriculture industry doesn’t get enough credit for the part it plays in making it all happen.
The UK’s festival season is a vibrant and joyous time, filled with music, arts, cultural celebrations, and delicious food – and has become part of the institution of British Summer Time.
From the iconic Glastonbury Festival to local harvest fairs, these events draw millions of attendees each year. But behind the scenes, the agriculture industry plays a crucial role in making these festivities possible. Let’s explore how agriculture supports and enhances the UK’s festival season, from food and drink to site maintenance, construction, and the use of farming land and equipment.
Here’s 7 reasons why we need to thank farming for festivals.
1. Building of Festival Sites and Ground Maintenance.
Many festivals in the UK take place on farmland, requiring significant cooperation and effort from the agricultural community for site maintenance and construction:
- Utilising Farmland: From large scale events like Glastonbury Festival, to smaller local ones such as Purbeck Valley Folk Festival (in Dorset), many of our festivals are held on working farms. These events require extensive planning to ensure that the land can support the infrastructure and crowds without harming ongoing agricultural activities.
- Construction and Logistics: Farmers, local agricultural workers often assist with the construction of stages, tents, and other festival infrastructure. Their knowledge of the land ensures that structures are built efficiently and sustainably.
- Agricultural Equipment: Tractors and other agricultural and groundcare machinery are indispensable for setting up festival arenas. They are used for moving heavy equipment, preparing the ground, and even helping to tow cars out of muddy fields during wet weather. So, here’s a big cheer for the operators and engineers of the big machines involved.
- Land Restoration – the post-festival clean-up operation: The land needs to be restored to its original state post festivities. Farmers play a crucial role in this process, ensuring that the land remains fertile and ready for future agricultural use.
2. Providing Local and Sustainable Food.
One of the key attractions many festivals (bar music and entertainment) is the food, and where it’s not an ‘attraction’ for some festivalgoers, at the very least it’s a necessity. Agricultural producers supply a diverse range of fresh, local, and sustainable food products that form the backbone of festival catering. Here’s how they contribute:
- Farm-to-Fork Initiatives: Many festivals prioritize sourcing food directly from local farms, ensuring fresh and high-quality ingredients. This farm-to-fork approach not only enhances the culinary experience but also supports local economies.
- Organic and Sustainable Choices: With a growing focus on sustainability, many festivals offer organic and sustainably sourced food options. This is made possible by the dedicated efforts of organic farmers and sustainable farming practices.
3. Brewing and Distilling Excellence.
The UK has a rich tradition of brewing and distilling, with a multitude of local breweries and distilleries contributing to the festival spirit. Agriculture is integral to this process:
- Local Ingredients: Brewers and distillers rely on locally grown barley, hops, and other key ingredients to produce high-quality beers, ales, ciders, and spirits. Festivals often feature craft beverages, showcasing the best of local agricultural produce.
- Artisan Producers: Many festivals include stalls and tents dedicated to artisan producers who create unique and small-batch beverages, adding to the variety and uniqueness of the festival offerings. Local to the Kemp offices in Bournemouth we have some fantastic local producers such as Eight Arch Brewing.
4. Showcasing Agricultural Heritage.
Agriculture is not just about food and drink; it’s also about heritage and culture. Festivals often celebrate this heritage in various ways:
- Harvest Festivals: Traditional harvest festivals celebrate the end of the growing season, featuring produce displays, livestock exhibitions, and demonstrations of agricultural skills.
- Educational Displays: Many festivals include educational components, such as farm animals/petting zoos, crop growing demonstrations, and talks on sustainable farming practices. These activities help connect festivalgoers with the agricultural roots of their food.
5. Supporting Rural Economies.
Festivals provide a significant boost to rural economies, which often rely heavily on agriculture:
- Tourism and Hospitality: Festivals attract visitors from far and wide, driving demand for local accommodation, restaurants, and shops. This influx of visitors supports local businesses and creates seasonal employment opportunities.
- Direct Sales: Farmers and producers can sell their products directly to festivalgoers, often at premium prices, providing a valuable income stream.
6. Fostering Community Spirit.
Agriculture and festivals both play a vital role in fostering community spirit and togetherness:
- Community Involvement: Many festivals are organised by local communities and feature volunteers from the local agricultural sector. This collaboration strengthens community bonds and promotes a sense of shared purpose.
- Cultural Traditions: Agricultural traditions and festivals often go hand-in-hand, preserving and celebrating cultural heritage through music, dance, and food.
7. Environmental Stewardship
Modern agriculture is increasingly focused on sustainability, and this aligns well with the ethos of many contemporary festivals:
- Sustainable Practices: Farmers who use sustainable practices such as crop rotation, organic farming, and renewable energy help to ensure that the food provided at festivals is environmentally friendly.
- Waste Reduction: Festivals often partner with local farms to manage food waste through composting and recycling, reducing the environmental impact of large events.
In conclusion, the agriculture industry is the unsung hero of the UK’s festival season, providing the building of sites, the food, beverages, heritage, and community spirit that make these events so special.
From utilising farmland for festival arenas and employing agricultural staff/equipment for site construction/maintenance to ensuring sustainable food practices, the collaboration between agriculture and festivals creates a unique and enriching experience.
By attending local and national festivals you are supporting the agriculture industry, farms and sustainable practices. Festivalgoers can enjoy a rich and fulfilling experience while contributing to the vitality of rural economies.
So, next time you’re dancing to your favourite band or enjoying a tasty meal at a festival, take a moment to appreciate the agricultural roots that make it all possible.